Category : eTextbooks, Education
Format : PDF
Product Type : eBook
Language : English
ISBN : 9780071338868
Balderson is recognized as a market leading text that offers strong coverage of the theory of entrepreneurship and small business management, blended seamlessly with practical Canadian examples of actual entrepreneur experiences (Small Business Profiles). New Canadian author Peter Mombourquette, focuses on currency – emerging and now dominant trends such as social media coverage, web based marketing, service businesses, and web-based business content, improving academic rigour, while staying true to the book’s vision of being easy to follow and absorb.
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